Privacy Policy

Last updated: 5 February 2026

1. Introduction

ParentBoost Ltd ("ParentBoost", "we", "our", or "us") is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data when you use our mobile application, website, or services.

ParentBoost is a UK-based startup offering a mobile-first platform designed to support parents throughout their parenting journey by providing curated discounts, expert content, and a supportive community.

2. Who We Are

ParentBoost Ltd is registered in England and Wales Company Registration No. 16004915. We are the data controller responsible for your personal data.

Contact Details:

If you have any questions about this Privacy Policy, including any requests to exercise your legal rights, please contact us using the details above.

3. The Data We Collect About You

We may collect, use, store and transfer different kinds of personal data about you, including:

Identity Data: First name, last name, username or similar identifier

Contact Data: Email address, postal address (if provided)

Family Data: Number of children, ages of children, children's first names (optional), special educational needs information (if you choose to provide it)

Account Data: Subscription tier (Free or Premium), account preferences, communication preferences

Transaction Data: Discount codes used, gift card purchases, payment history, savings tracked

Technical Data: Internet protocol (IP) address, browser type and version, time zone setting and location, device type, operating system and platform, mobile device identifiers

Usage Data: Information about how you use our app, website, and services, including pages visited, features used, time spent in app, search queries

Community Data: Forum posts, comments, replies, likes, and other community interactions

Marketing and Communications Data: Your preferences in receiving marketing from us and our third parties, communication preferences

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data) unless you voluntarily provide this information in community forum posts or educational content preferences.

Children's Data: We collect limited information about your children (first names if provided, ages, health conditions) if you choose to provide it to personalise content and discounts. We never collect data directly from children under 16. Parents maintain full control over their children's information and can delete it at any time.

4. How We Collect Your Personal Data

We use different methods to collect data from and about you including through:

Direct interactions: You may give us your Identity, Contact, and Family Data by:

  • Creating an account or registering for our service

  • Subscribing to our Premium tier

  • Using discount codes or purchasing gift cards through our platform

  • Posting in our community forum

  • Contacting us by email

  • Subscribing to our newsletters or updates

  • Providing feedback or completing surveys

Automated technologies or interactions: As you interact with our app or website, we may automatically collect Technical Data and Usage Data about your equipment, browsing actions and patterns. We collect this data using:

  • Cookies and similar tracking technologies

  • Analytics tools (Google Analytics, Meta Pixel)

  • In-app analytics and error tracking

Third parties or publicly available sources: We may receive Technical Data from:

  • Analytics providers such as Google Analytics

  • Payment processors

  • Discount platform providers

Partnership organisations: If you register through a partnership organisation, we receive basic registration data and may share aggregate (anonymised) engagement statistics with that organisation.

5. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • Contract Performance: Where we need to perform the contract we are about to enter into or have entered into with you (e.g., providing access to discounts, processing subscriptions)

  • Legitimate Interests: Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests (e.g., improving our service, personalising content, detecting fraud)

  • Legal Obligation: Where we need to comply with a legal or regulatory obligation (e.g., tax reporting, responding to lawful requests)

  • Consent: Where you have given consent for specific purposes (e.g., receiving marketing communications, using cookies)

Specific uses include:

  • Account Management: Creating and managing your account, authenticating your identity, providing customer support

  • Service Delivery: Providing access to curated discounts, processing transactions, tracking your savings, personalising content based on your children's ages

  • Community Features: Enabling forum participation, moderating content, connecting you with other parents

  • Payment Processing: Processing subscription payments, managing billing, preventing fraud

  • Employer Partnerships: Verifying employee eligibility, reporting usage statistics to employer partners (anonymised), billing employers based on registered users

  • Communications: Sending service updates, responding to inquiries, providing customer support

  • Marketing: Sending promotional materials about new features or partner offers (only with your consent, and you can opt out anytime)

  • Improvement and Analytics: Analysing usage patterns to improve our service, conducting user research, developing new features

  • Legal Compliance: Meeting legal obligations, enforcing our terms, protecting our rights and the rights of others

6. Data Sharing and Disclosure

We may share your personal data with the following categories of recipients:

Service Providers: We work with carefully selected third-party service providers who process data on our behalf to provide our services. These include providers of:

  • Database hosting and authentication services

  • Web and mobile app hosting

  • Payment processing

  • Email marketing

  • Discount and gift card processing (they receive transaction data only, never children's personal information)

  • Website analytics

  • Cloud storage

All service providers are carefully vetted and required to maintain appropriate security measures and comply with data protection laws.

Employer Partners: If you register through an employer partnership:

  • Your employer receives confirmation that you've registered (to enable billing)

  • Your employer receives anonymised aggregate usage statistics

  • Your employer never receives your personal content, forum posts, or children's information

Partnership Organisations: If you register through a partnership organisation:

  • The organisation receives confirmation of your registration

  • We may share anonymised aggregate engagement statistics

  • They never receive your personal content or children's information

Legal Requirements: We may disclose your data if required by law, court order, or regulatory authority, or to protect our rights, property, or safety, or that of others

Business Transfers: If ParentBoost is involved in a merger, acquisition, or sale of assets, your data may be transferred to the new owner

What We Never Share:

  • We never sell your personal data to third parties

  • We never share your children's personal information with advertisers or data brokers

  • Discount providers receive only transaction data necessary to process your purchase

  • Community forum posts remain within the ParentBoost platform

7. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed.

Our security measures include:

  • End-to-end encryption for data in transit (SSL/TLS)

  • Encryption of sensitive data at rest

  • Regular security audits and penetration testing

  • Secure authentication systems with password hashing

  • Access controls limiting employee access to data on a need-to-know basis

  • Regular backups and disaster recovery procedures

  • Real-time security monitoring and incident response protocols

  • Secure payment processing through PCI-DSS compliant providers

  • GDPR-compliant infrastructure and third-party services

We limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and are subject to a duty of confidentiality.

We have procedures in place to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

8. Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

Retention periods:

  • Active accounts: We retain your data for as long as your account is active

  • Cancelled subscriptions: We retain your data for 6 months after cancellation (in case you return) then delete it

  • Transaction records: We retain transaction data for 7 years for tax and accounting purposes

  • Community posts: Forum posts are retained indefinitely as part of the community archive, but can be deleted upon request

  • Marketing data: We retain marketing consent records for 3 years after last interaction

  • Legal requirements: Some data may be retained longer if required by law

You can request deletion of your data at any time by contacting us at george@parentboost.co.uk.

9. Your Legal Rights

Under UK data protection laws, you have rights including:

Right to Access: Request a copy of your personal data (Subject Access Request)

Right to Rectification: Request correction of inaccurate or incomplete data

Right to Erasure: Request deletion of your personal data ("right to be forgotten")

Right to Object: Object to processing of your personal data where we are relying on legitimate interests

Right to Restriction: Request restriction of processing your personal data in certain circumstances

Right to Data Portability: Request transfer of your personal data to another service provider in a machine-readable format

Right to Withdraw Consent: Where we rely on consent to process your data, you can withdraw consent at any time

How to exercise your rights: Contact us at george@parentboost.co.uk. We will respond within one month. There is no fee unless your request is clearly unfounded or excessive.

You also have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.

10. Third-Party Services

We use Mailchimp as our email marketing platform. By subscribing to our mailing list, your email address and associated data will be transferred to Mailchimp for processing in accordance with their Privacy Policy and Terms. You can unsubscribe from our mailing list at any time by clicking on the unsubscribe link provided in every email we send via Mailchimp.

We also work with other carefully selected third-party service providers to deliver our services, including payment processors, hosting providers, and analytics tools. All third parties are required to respect the security of your personal data and treat it in accordance with the law.

11. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to understand how visitors interact with our website and app.

What are cookies? Cookies are small text files placed on your device that help us provide and improve our services.

Cookies we use:

  • Essential Cookies: Required for the app to function (e.g., authentication, security)

  • Analytics Cookies: Google Analytics and Meta Pixel to understand usage patterns and improve our service

  • Preference Cookies: Remember your settings and preferences

  • Marketing Cookies: Track effectiveness of our marketing campaigns

Managing cookies: You can control cookies through your browser settings. Note that blocking essential cookies may prevent you from using certain features of our service.

Most browsers allow you to:

  • See what cookies are stored and delete them individually

  • Block third-party cookies

  • Block all cookies

  • Delete all cookies when you close your browser

For more information about cookies and how to manage them, visit www.aboutcookies.org.

12. Community Forum Guidelines and Moderation

Our community forum is designed to be a safe, supportive space for parents. To protect all users:

  • We moderate forum content to ensure compliance with our Community Guidelines

  • We reserve the right to remove content that violates our terms or is harmful

  • We may restrict or ban users who repeatedly violate guidelines

  • We use automated tools and human moderators to review content

  • Posts containing inappropriate content about children will be immediately removed

  • We do not tolerate bullying, harassment, or hate speech

By posting in our forum, you grant ParentBoost a licence to display and store your content. You retain ownership of your content and can request deletion at any time.

13. International Data Transfers

Our service providers may process data outside the UK. Where data is transferred internationally, we ensure appropriate safeguards are in place, including:

  • Standard Contractual Clauses approved by the UK ICO

  • Adequacy decisions by the UK government

  • Service providers certified under appropriate data protection frameworks

14. Children's Privacy

ParentBoost is designed for use by parents and caregivers, not by children. We do not knowingly collect personal data directly from children under 16.

Parents maintain full control over any information about their children stored in their account. If you believe we have collected information from a child without parental consent, please contact us immediately at george@parentboost.co.uk.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.

We will notify you of any material changes by:

  • Posting the new Privacy Policy on this page

  • Updating the "Last updated" date at the top

  • Sending you an email notification (for significant changes)

  • Displaying an in-app notification

We encourage you to review this Privacy Policy periodically. Your continued use of our service after changes are made constitutes acceptance of those changes.

16. Contact Us

If you have any questions about this Privacy Policy, our data practices, or how we handle your personal information, please contact us at george@parentboost.co.uk

You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues:

We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.

Privacy Policy

Last updated: 5 February 2026

1. Introduction

ParentBoost Ltd ("ParentBoost", "we", "our", or "us") is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data when you use our mobile application, website, or services.

ParentBoost is a UK-based startup offering a mobile-first platform designed to support parents throughout their parenting journey by providing curated discounts, expert content, and a supportive community.

2. Who We Are

ParentBoost Ltd is registered in England and Wales Company Registration No. 16004915. We are the data controller responsible for your personal data.

Contact Details:

If you have any questions about this Privacy Policy, including any requests to exercise your legal rights, please contact us using the details above.

3. The Data We Collect About You

We may collect, use, store and transfer different kinds of personal data about you, including:

Identity Data: First name, last name, username or similar identifier

Contact Data: Email address, postal address (if provided)

Family Data: Number of children, ages of children, children's first names (optional), special educational needs information (if you choose to provide it)

Account Data: Subscription tier (Free or Premium), account preferences, communication preferences

Transaction Data: Discount codes used, gift card purchases, payment history, savings tracked

Technical Data: Internet protocol (IP) address, browser type and version, time zone setting and location, device type, operating system and platform, mobile device identifiers

Usage Data: Information about how you use our app, website, and services, including pages visited, features used, time spent in app, search queries

Community Data: Forum posts, comments, replies, likes, and other community interactions

Marketing and Communications Data: Your preferences in receiving marketing from us and our third parties, communication preferences

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data) unless you voluntarily provide this information in community forum posts or educational content preferences.

Children's Data: We collect limited information about your children (first names if provided, ages, health conditions) if you choose to provide it to personalise content and discounts. We never collect data directly from children under 16. Parents maintain full control over their children's information and can delete it at any time.

4. How We Collect Your Personal Data

We use different methods to collect data from and about you including through:

Direct interactions: You may give us your Identity, Contact, and Family Data by:

  • Creating an account or registering for our service

  • Subscribing to our Premium tier

  • Using discount codes or purchasing gift cards through our platform

  • Posting in our community forum

  • Contacting us by email

  • Subscribing to our newsletters or updates

  • Providing feedback or completing surveys

Automated technologies or interactions: As you interact with our app or website, we may automatically collect Technical Data and Usage Data about your equipment, browsing actions and patterns. We collect this data using:

  • Cookies and similar tracking technologies

  • Analytics tools (Google Analytics, Meta Pixel)

  • In-app analytics and error tracking

Third parties or publicly available sources: We may receive Technical Data from:

  • Analytics providers such as Google Analytics

  • Payment processors

  • Discount platform providers

Partnership organisations: If you register through a partnership organisation, we receive basic registration data and may share aggregate (anonymised) engagement statistics with that organisation.

5. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • Contract Performance: Where we need to perform the contract we are about to enter into or have entered into with you (e.g., providing access to discounts, processing subscriptions)

  • Legitimate Interests: Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests (e.g., improving our service, personalising content, detecting fraud)

  • Legal Obligation: Where we need to comply with a legal or regulatory obligation (e.g., tax reporting, responding to lawful requests)

  • Consent: Where you have given consent for specific purposes (e.g., receiving marketing communications, using cookies)

Specific uses include:

  • Account Management: Creating and managing your account, authenticating your identity, providing customer support

  • Service Delivery: Providing access to curated discounts, processing transactions, tracking your savings, personalising content based on your children's ages

  • Community Features: Enabling forum participation, moderating content, connecting you with other parents

  • Payment Processing: Processing subscription payments, managing billing, preventing fraud

  • Employer Partnerships: Verifying employee eligibility, reporting usage statistics to employer partners (anonymised), billing employers based on registered users

  • Communications: Sending service updates, responding to inquiries, providing customer support

  • Marketing: Sending promotional materials about new features or partner offers (only with your consent, and you can opt out anytime)

  • Improvement and Analytics: Analysing usage patterns to improve our service, conducting user research, developing new features

  • Legal Compliance: Meeting legal obligations, enforcing our terms, protecting our rights and the rights of others

6. Data Sharing and Disclosure

We may share your personal data with the following categories of recipients:

Service Providers: We work with carefully selected third-party service providers who process data on our behalf to provide our services. These include providers of:

  • Database hosting and authentication services

  • Web and mobile app hosting

  • Payment processing

  • Email marketing

  • Discount and gift card processing (they receive transaction data only, never children's personal information)

  • Website analytics

  • Cloud storage

All service providers are carefully vetted and required to maintain appropriate security measures and comply with data protection laws.

Employer Partners: If you register through an employer partnership:

  • Your employer receives confirmation that you've registered (to enable billing)

  • Your employer receives anonymised aggregate usage statistics

  • Your employer never receives your personal content, forum posts, or children's information

Partnership Organisations: If you register through a partnership organisation:

  • The organisation receives confirmation of your registration

  • We may share anonymised aggregate engagement statistics

  • They never receive your personal content or children's information

Legal Requirements: We may disclose your data if required by law, court order, or regulatory authority, or to protect our rights, property, or safety, or that of others

Business Transfers: If ParentBoost is involved in a merger, acquisition, or sale of assets, your data may be transferred to the new owner

What We Never Share:

  • We never sell your personal data to third parties

  • We never share your children's personal information with advertisers or data brokers

  • Discount providers receive only transaction data necessary to process your purchase

  • Community forum posts remain within the ParentBoost platform

7. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed.

Our security measures include:

  • End-to-end encryption for data in transit (SSL/TLS)

  • Encryption of sensitive data at rest

  • Regular security audits and penetration testing

  • Secure authentication systems with password hashing

  • Access controls limiting employee access to data on a need-to-know basis

  • Regular backups and disaster recovery procedures

  • Real-time security monitoring and incident response protocols

  • Secure payment processing through PCI-DSS compliant providers

  • GDPR-compliant infrastructure and third-party services

We limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and are subject to a duty of confidentiality.

We have procedures in place to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

8. Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

Retention periods:

  • Active accounts: We retain your data for as long as your account is active

  • Cancelled subscriptions: We retain your data for 6 months after cancellation (in case you return) then delete it

  • Transaction records: We retain transaction data for 7 years for tax and accounting purposes

  • Community posts: Forum posts are retained indefinitely as part of the community archive, but can be deleted upon request

  • Marketing data: We retain marketing consent records for 3 years after last interaction

  • Legal requirements: Some data may be retained longer if required by law

You can request deletion of your data at any time by contacting us at george@parentboost.co.uk.

9. Your Legal Rights

Under UK data protection laws, you have rights including:

Right to Access: Request a copy of your personal data (Subject Access Request)

Right to Rectification: Request correction of inaccurate or incomplete data

Right to Erasure: Request deletion of your personal data ("right to be forgotten")

Right to Object: Object to processing of your personal data where we are relying on legitimate interests

Right to Restriction: Request restriction of processing your personal data in certain circumstances

Right to Data Portability: Request transfer of your personal data to another service provider in a machine-readable format

Right to Withdraw Consent: Where we rely on consent to process your data, you can withdraw consent at any time

How to exercise your rights: Contact us at george@parentboost.co.uk. We will respond within one month. There is no fee unless your request is clearly unfounded or excessive.

You also have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.

10. Third-Party Services

We use Mailchimp as our email marketing platform. By subscribing to our mailing list, your email address and associated data will be transferred to Mailchimp for processing in accordance with their Privacy Policy and Terms. You can unsubscribe from our mailing list at any time by clicking on the unsubscribe link provided in every email we send via Mailchimp.

We also work with other carefully selected third-party service providers to deliver our services, including payment processors, hosting providers, and analytics tools. All third parties are required to respect the security of your personal data and treat it in accordance with the law.

11. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to understand how visitors interact with our website and app.

What are cookies? Cookies are small text files placed on your device that help us provide and improve our services.

Cookies we use:

  • Essential Cookies: Required for the app to function (e.g., authentication, security)

  • Analytics Cookies: Google Analytics and Meta Pixel to understand usage patterns and improve our service

  • Preference Cookies: Remember your settings and preferences

  • Marketing Cookies: Track effectiveness of our marketing campaigns

Managing cookies: You can control cookies through your browser settings. Note that blocking essential cookies may prevent you from using certain features of our service.

Most browsers allow you to:

  • See what cookies are stored and delete them individually

  • Block third-party cookies

  • Block all cookies

  • Delete all cookies when you close your browser

For more information about cookies and how to manage them, visit www.aboutcookies.org.

12. Community Forum Guidelines and Moderation

Our community forum is designed to be a safe, supportive space for parents. To protect all users:

  • We moderate forum content to ensure compliance with our Community Guidelines

  • We reserve the right to remove content that violates our terms or is harmful

  • We may restrict or ban users who repeatedly violate guidelines

  • We use automated tools and human moderators to review content

  • Posts containing inappropriate content about children will be immediately removed

  • We do not tolerate bullying, harassment, or hate speech

By posting in our forum, you grant ParentBoost a licence to display and store your content. You retain ownership of your content and can request deletion at any time.

13. International Data Transfers

Our service providers may process data outside the UK. Where data is transferred internationally, we ensure appropriate safeguards are in place, including:

  • Standard Contractual Clauses approved by the UK ICO

  • Adequacy decisions by the UK government

  • Service providers certified under appropriate data protection frameworks

14. Children's Privacy

ParentBoost is designed for use by parents and caregivers, not by children. We do not knowingly collect personal data directly from children under 16.

Parents maintain full control over any information about their children stored in their account. If you believe we have collected information from a child without parental consent, please contact us immediately at george@parentboost.co.uk.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.

We will notify you of any material changes by:

  • Posting the new Privacy Policy on this page

  • Updating the "Last updated" date at the top

  • Sending you an email notification (for significant changes)

  • Displaying an in-app notification

We encourage you to review this Privacy Policy periodically. Your continued use of our service after changes are made constitutes acceptance of those changes.

16. Contact Us

If you have any questions about this Privacy Policy, our data practices, or how we handle your personal information, please contact us at george@parentboost.co.uk

You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues:

We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.

Privacy Policy

Last updated: 5 February 2026

1. Introduction

ParentBoost Ltd ("ParentBoost", "we", "our", or "us") is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data when you use our mobile application, website, or services.

ParentBoost is a UK-based startup offering a mobile-first platform designed to support parents throughout their parenting journey by providing curated discounts, expert content, and a supportive community.

2. Who We Are

ParentBoost Ltd is registered in England and Wales Company Registration No. 16004915. We are the data controller responsible for your personal data.

Contact Details:

If you have any questions about this Privacy Policy, including any requests to exercise your legal rights, please contact us using the details above.

3. The Data We Collect About You

We may collect, use, store and transfer different kinds of personal data about you, including:

Identity Data: First name, last name, username or similar identifier

Contact Data: Email address, postal address (if provided)

Family Data: Number of children, ages of children, children's first names (optional), special educational needs information (if you choose to provide it)

Account Data: Subscription tier (Free or Premium), account preferences, communication preferences

Transaction Data: Discount codes used, gift card purchases, payment history, savings tracked

Technical Data: Internet protocol (IP) address, browser type and version, time zone setting and location, device type, operating system and platform, mobile device identifiers

Usage Data: Information about how you use our app, website, and services, including pages visited, features used, time spent in app, search queries

Community Data: Forum posts, comments, replies, likes, and other community interactions

Marketing and Communications Data: Your preferences in receiving marketing from us and our third parties, communication preferences

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data) unless you voluntarily provide this information in community forum posts or educational content preferences.

Children's Data: We collect limited information about your children (first names if provided, ages, health conditions) if you choose to provide it to personalise content and discounts. We never collect data directly from children under 16. Parents maintain full control over their children's information and can delete it at any time.

4. How We Collect Your Personal Data

We use different methods to collect data from and about you including through:

Direct interactions: You may give us your Identity, Contact, and Family Data by:

  • Creating an account or registering for our service

  • Subscribing to our Premium tier

  • Using discount codes or purchasing gift cards through our platform

  • Posting in our community forum

  • Contacting us by email

  • Subscribing to our newsletters or updates

  • Providing feedback or completing surveys

Automated technologies or interactions: As you interact with our app or website, we may automatically collect Technical Data and Usage Data about your equipment, browsing actions and patterns. We collect this data using:

  • Cookies and similar tracking technologies

  • Analytics tools (Google Analytics, Meta Pixel)

  • In-app analytics and error tracking

Third parties or publicly available sources: We may receive Technical Data from:

  • Analytics providers such as Google Analytics

  • Payment processors

  • Discount platform providers

Partnership organisations: If you register through a partnership organisation, we receive basic registration data and may share aggregate (anonymised) engagement statistics with that organisation.

5. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • Contract Performance: Where we need to perform the contract we are about to enter into or have entered into with you (e.g., providing access to discounts, processing subscriptions)

  • Legitimate Interests: Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests (e.g., improving our service, personalising content, detecting fraud)

  • Legal Obligation: Where we need to comply with a legal or regulatory obligation (e.g., tax reporting, responding to lawful requests)

  • Consent: Where you have given consent for specific purposes (e.g., receiving marketing communications, using cookies)

Specific uses include:

  • Account Management: Creating and managing your account, authenticating your identity, providing customer support

  • Service Delivery: Providing access to curated discounts, processing transactions, tracking your savings, personalising content based on your children's ages

  • Community Features: Enabling forum participation, moderating content, connecting you with other parents

  • Payment Processing: Processing subscription payments, managing billing, preventing fraud

  • Employer Partnerships: Verifying employee eligibility, reporting usage statistics to employer partners (anonymised), billing employers based on registered users

  • Communications: Sending service updates, responding to inquiries, providing customer support

  • Marketing: Sending promotional materials about new features or partner offers (only with your consent, and you can opt out anytime)

  • Improvement and Analytics: Analysing usage patterns to improve our service, conducting user research, developing new features

  • Legal Compliance: Meeting legal obligations, enforcing our terms, protecting our rights and the rights of others

6. Data Sharing and Disclosure

We may share your personal data with the following categories of recipients:

Service Providers: We work with carefully selected third-party service providers who process data on our behalf to provide our services. These include providers of:

  • Database hosting and authentication services

  • Web and mobile app hosting

  • Payment processing

  • Email marketing

  • Discount and gift card processing (they receive transaction data only, never children's personal information)

  • Website analytics

  • Cloud storage

All service providers are carefully vetted and required to maintain appropriate security measures and comply with data protection laws.

Employer Partners: If you register through an employer partnership:

  • Your employer receives confirmation that you've registered (to enable billing)

  • Your employer receives anonymised aggregate usage statistics

  • Your employer never receives your personal content, forum posts, or children's information

Partnership Organisations: If you register through a partnership organisation:

  • The organisation receives confirmation of your registration

  • We may share anonymised aggregate engagement statistics

  • They never receive your personal content or children's information

Legal Requirements: We may disclose your data if required by law, court order, or regulatory authority, or to protect our rights, property, or safety, or that of others

Business Transfers: If ParentBoost is involved in a merger, acquisition, or sale of assets, your data may be transferred to the new owner

What We Never Share:

  • We never sell your personal data to third parties

  • We never share your children's personal information with advertisers or data brokers

  • Discount providers receive only transaction data necessary to process your purchase

  • Community forum posts remain within the ParentBoost platform

7. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed.

Our security measures include:

  • End-to-end encryption for data in transit (SSL/TLS)

  • Encryption of sensitive data at rest

  • Regular security audits and penetration testing

  • Secure authentication systems with password hashing

  • Access controls limiting employee access to data on a need-to-know basis

  • Regular backups and disaster recovery procedures

  • Real-time security monitoring and incident response protocols

  • Secure payment processing through PCI-DSS compliant providers

  • GDPR-compliant infrastructure and third-party services

We limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and are subject to a duty of confidentiality.

We have procedures in place to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

8. Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

Retention periods:

  • Active accounts: We retain your data for as long as your account is active

  • Cancelled subscriptions: We retain your data for 6 months after cancellation (in case you return) then delete it

  • Transaction records: We retain transaction data for 7 years for tax and accounting purposes

  • Community posts: Forum posts are retained indefinitely as part of the community archive, but can be deleted upon request

  • Marketing data: We retain marketing consent records for 3 years after last interaction

  • Legal requirements: Some data may be retained longer if required by law

You can request deletion of your data at any time by contacting us at george@parentboost.co.uk.

9. Your Legal Rights

Under UK data protection laws, you have rights including:

Right to Access: Request a copy of your personal data (Subject Access Request)

Right to Rectification: Request correction of inaccurate or incomplete data

Right to Erasure: Request deletion of your personal data ("right to be forgotten")

Right to Object: Object to processing of your personal data where we are relying on legitimate interests

Right to Restriction: Request restriction of processing your personal data in certain circumstances

Right to Data Portability: Request transfer of your personal data to another service provider in a machine-readable format

Right to Withdraw Consent: Where we rely on consent to process your data, you can withdraw consent at any time

How to exercise your rights: Contact us at george@parentboost.co.uk. We will respond within one month. There is no fee unless your request is clearly unfounded or excessive.

You also have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.

10. Third-Party Services

We use Mailchimp as our email marketing platform. By subscribing to our mailing list, your email address and associated data will be transferred to Mailchimp for processing in accordance with their Privacy Policy and Terms. You can unsubscribe from our mailing list at any time by clicking on the unsubscribe link provided in every email we send via Mailchimp.

We also work with other carefully selected third-party service providers to deliver our services, including payment processors, hosting providers, and analytics tools. All third parties are required to respect the security of your personal data and treat it in accordance with the law.

11. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to understand how visitors interact with our website and app.

What are cookies? Cookies are small text files placed on your device that help us provide and improve our services.

Cookies we use:

  • Essential Cookies: Required for the app to function (e.g., authentication, security)

  • Analytics Cookies: Google Analytics and Meta Pixel to understand usage patterns and improve our service

  • Preference Cookies: Remember your settings and preferences

  • Marketing Cookies: Track effectiveness of our marketing campaigns

Managing cookies: You can control cookies through your browser settings. Note that blocking essential cookies may prevent you from using certain features of our service.

Most browsers allow you to:

  • See what cookies are stored and delete them individually

  • Block third-party cookies

  • Block all cookies

  • Delete all cookies when you close your browser

For more information about cookies and how to manage them, visit www.aboutcookies.org.

12. Community Forum Guidelines and Moderation

Our community forum is designed to be a safe, supportive space for parents. To protect all users:

  • We moderate forum content to ensure compliance with our Community Guidelines

  • We reserve the right to remove content that violates our terms or is harmful

  • We may restrict or ban users who repeatedly violate guidelines

  • We use automated tools and human moderators to review content

  • Posts containing inappropriate content about children will be immediately removed

  • We do not tolerate bullying, harassment, or hate speech

By posting in our forum, you grant ParentBoost a licence to display and store your content. You retain ownership of your content and can request deletion at any time.

13. International Data Transfers

Our service providers may process data outside the UK. Where data is transferred internationally, we ensure appropriate safeguards are in place, including:

  • Standard Contractual Clauses approved by the UK ICO

  • Adequacy decisions by the UK government

  • Service providers certified under appropriate data protection frameworks

14. Children's Privacy

ParentBoost is designed for use by parents and caregivers, not by children. We do not knowingly collect personal data directly from children under 16.

Parents maintain full control over any information about their children stored in their account. If you believe we have collected information from a child without parental consent, please contact us immediately at george@parentboost.co.uk.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.

We will notify you of any material changes by:

  • Posting the new Privacy Policy on this page

  • Updating the "Last updated" date at the top

  • Sending you an email notification (for significant changes)

  • Displaying an in-app notification

We encourage you to review this Privacy Policy periodically. Your continued use of our service after changes are made constitutes acceptance of those changes.

16. Contact Us

If you have any questions about this Privacy Policy, our data practices, or how we handle your personal information, please contact us at george@parentboost.co.uk

You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues:

We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.

Privacy Policy

© Parent Boost Ltd. 2026